To Cut Or To Innovate...That Is The Question

Do you cut costs or innovate?  This is a legitimate question and one that I think about often both as a business owner and as someone who owns a business serving other businesses.  During challenging economic or competitive times, when should one focus on cutting costs to reduce overhead and support the bottom line? And when Read the full article…

 
My Competition is Who...?

It is a paradox that businesses compete everyday with organizations in their “industry” and yet look to those very same organizations to validate their performance. Traditionally, businesses distill various forms of research, sales activities, competitive successes and failures, and sometimes even rumors, in an effort to understand their place in the market and to set Read the full article…

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